Ahmed El-Ghoubashy
Sales Director · Dubai real estate · 15+ years across the UAE, Egypt and Qatar
I am a senior real estate sales leader. Over 15 years across the UAE, Egypt and Qatar I have delivered AED 3B+ in cumulative sales through developer, off-plan and direct sales roles, and I have led teams of up to 45 people.
I build and coach sales teams, grow revenue through broker networks, pricing strategy and disciplined pipeline management, and I work closely with marketing on launches. Today I am Sales Director at Samana Developers.
I publish guides and market notes for investors for one reason: people lose money not because the market is bad, but because they trust numbers they never checked.
- AED 1.7B sales at Reportage Properties
- AED 1.4B sales at Danube Properties
- QAR 800M direct sales in Doha
- Promoted from Sales Executive to Sales Director
Where I have worked
Sales Director · Samana Developers
Dubai · Jun 2026 – Present- Lead a sales team: targets, performance standards and coaching.
- Manage broker and investor relationships across Dubai and Abu Dhabi.
- Work with marketing on campaigns and project launches, including SAMANA COLLECTA.
- Keep consistent reporting and forecasting for the team.
Sales Director · Marya Development
Abu Dhabi · Apr 2025 – May 2026- Managed a high-performing sales team to drive revenue growth and market penetration.
- Ran feasibility studies and market research to identify land acquisition opportunities.
- Developed sales strategies and pricing structures to improve profitability.
Branch Manager · Danube Properties
Abu Dhabi · Jan 2023 – Mar 2025- Delivered AED 1.4B in sales in two years, leading a team of 15 and consistently beating monthly targets.
- Built a broker network across the Abu Dhabi market, with a full broker database.
- Trained the team to sell Dubai properties from Abu Dhabi, widening reach and revenue.
- Set up the PR and HR operations: recruitment, training and deal-closure support.
Sales Director · Reportage Properties
Abu Dhabi · Jun 2017 – Dec 2022- AED 1.7B in sales over 5+ years. Promoted from Sales Executive to Sales Manager to Sales Director.
- Built and led multi-market teams of up to 45 across Cairo, Dubai and Abu Dhabi, and Turkey.
- Pioneered the cash sales model and built the brand in Abu Dhabi from zero.
- Managed the marketing department, aligning campaigns, launches and branding with sales targets.
- Developed salespeople who moved into management through CRM, cross-cultural sales and broker partnership training.
Senior Property Consultant · Al Bandary Real Estate
Doha, Qatar · Jan 2013 – Jan 2017- QAR 800M in direct sales in an emerging Doha market, selling without brokerage intermediaries for one of the city largest developers.
Sales Representative · Royal Developments
Egypt · Jul 2012 – Jan 2013- Beat monthly sales targets by 10% or more.
What I do best
Background
Information Systems Management, Thebes Academy, Cairo (2011).
Certified Management Accountant (CMA). Professional certificates in Marketing Management.
Languages: Arabic (native), English (professional).